Sir Gregory Winter, Master of Trinity College, Cambridge and serial entrepreneur believes that for cleantech to become mainstream, the sector needs game-changing innovation. Sharing his decades of entrepreneurial experience, Greg was speaking at 'Futures 2018: Cambridge Cleantech Annual Conference', hosted by Cambridge Cleantech, which brought together thought leaders, senior businesses and leading academics in the sector.

Ten years ago I launched myself into the world of sustainability, and it’s been an amazing roller coaster journey.

In 2006 there were some things I already knew—for example, that sustainability is good for people, profit and planet—but over the years, I’ve learnt many things, just 10 of which are below.

These highlight aspects of my personal story and the wider narrative as I, and sustainability, have developed.